Tikkun Olam Makers - "The Prescription Paper Pill Bottle"

Saatchi & Saatchi Wellness

Saatchi & Saatchi Wellness New York, United States

Awards

4497

This ad is part of the ACT Responsible Collection

Brand: Tikkun Olam Makers
Country: United States

Advertiser: TOM (Tikkun Olam Makers)

Title	The Prescription Paper Pill Bottle
Brief	Every year, billions of plastic pill bottles end up in landfills and ocean dumps. Because small bottles can’t be recycled, they become toxic waste that devastates our marine life and natural ecosystem.Introducing the Prescription Paper Pill Bottle. No plastic. No artificial glue. No toxic dye. The 100% compostable bottle is also designed to meet FDA requirements for water, light and child resistance. Once emptied, it can be composted to enrich soil giving back to the earth.Made in partnership with TOM, Tikkun Olam Makers, the global movement of makers and innovators, it’s created with an open source design that’s easily downloaded and manufactured at any makerspace.Now pharmacies can fill patients’ prescription medicine that’s good for their health with packaging that’s also good for the planet.
Agency	Saatchi & Saatchi Wellness
Campaign	The Prescription Paper Pill Bottle
Advertiser	TOM (Tikkun Olam Makers)
Brand	Tikkun Olam Makers
Posted	November 2020
Business Sector	Charities, Foundations, Volunteers
Story	Every year, billions of plastic pill bottles end up in landfills and ocean dumps. Because small bottles can’t be recycled, they become toxic waste that devastates our marine life and natural ecosystem. Introducing the Prescription Paper Pill Bottle. No plastic. No artificial glue. No toxic dye. The 100% compostable bottle is also designed to meet FDA requirements for water, light and child resistance. Once emptied, it can be composted to enrich soil giving back to the earth.
Media Type	Case Study
Length	88 seconds
Production Company	Pixel Farm
Creative Director	Scott Carlton
Art Director	Lauren Chan
Art Director	Lilliana Vazquez
Copywriter	Bryan Perley
Chief Creative Officer	Kathy Delaney
	Jeremy Scharlack
Art Supervisor	Lilliana Vazquez
Art Director	Dominick Marotta
Content Producer	Ian Phillips
Director of Print Production	Angela Silva
Director of Content Production	Steve Pytko
VP Innovation	Oded Lavie
Managing Director	Paul Sadeghi
Creative Director	Jeff Stevens
VFX Director	Kurt Angell
Executive Producer	Kathy Yerich
Production Company Producer	Marissa Hadfield
CG Supervisor	Tom Doeden
Editor	Paul Clark
Art Director	Nate Miller
Designer	Tim Sandwick
CG Artist	Mike Nelson
CG Artist	Adam Dargan
CG Artist	Riley Eastman
Sound Engineer	Ken Chastain