| Title | 30 years carrying those afternoons with her uncle |
| Agency | Ogilvy Spain |
| Campaign | Baggage |
| Advertiser | Fundació Vicki Bernadet |
| Brand | Fundació Vicki Bernadet |
| Date of First Broadcast/Publication | 2023 / 12 |
| Story | When we think about Child Sexual Abuse, we always imagine the pain and suffering that children endure. However, the truth is that the damage go far beyond childhood. According to data, 85% of victims do not speak about it, ask for help or report well until adulthood and, meanwhile, they experience that trauma every day. Carrying that mental baggage all their lives. |
| Media Type | Poster |
| Executive Creative Director | Noelia Fernández |
| Photographer | Pep Ávila |
| Executive Creative Director | Gabriel García del Oro |
| Creative Director | Enrique Almodóvar |
| Copywriter | Manuel Marcos |
| Art Director | Laura Grandío |
| Production Company | Oxígeno |
More Work
SEE ALL23 years carrying what happened in that changing room
- BRAND:
- Fundació Vicki Bernadet
- AGENCY:
- Ogilvy Spain
Astronaut 3
- BRAND:
- Make-A-Wish
- AGENCY:
- Tiempo BBDO
Astronaut 2
- BRAND:
- Make-A-Wish
- AGENCY:
- Tiempo BBDO
Astronaut 1
- BRAND:
- Make-A-Wish
- AGENCY:
- Tiempo BBDO
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- BRAND:
- Make-A-Wish
- AGENCY:
- Tiempo BBDO
Go touch someone you love 4
- BRAND:
- Sanex
- AGENCY:
- Contrapunto BBDO Madrid
Go touch someone you love 3
- BRAND:
- Sanex
- AGENCY:
- Contrapunto BBDO Madrid
Go touch someone you love 2
- BRAND:
- Sanex
- AGENCY:
- Contrapunto BBDO Madrid