| Title | The New Kid |
| Agency | Anomaly |
| Campaign | The New Kid |
| Advertiser | Dick’s Sporting Goods |
| Brand | DICK’S Sporting Goods |
| Date of First Broadcast/Publication | 2019 / 11 |
| Business Sector | Drugstores, Specialty Stores |
| Story | The creative idea for the spot was to bring the items to life, much like you see in Night at the Museum. The objects, from Nike and Adidas shoes, to Louisville Slugger golf clubs, roam freely around the store and play games before the shop reopens and normality is resumed. |
| Media Type | Television |
| Length | |
| Animation | MPC LDN |
| Production Company | Pacific Rim Films |
| Director | Shawn Levy |
| Director | Will Gluck |