Title | A Love Story |
Agency | Forsman & Bodenfors Göteborg |
Campaign | A Love Story |
Advertiser | Volvo Trucks |
Brand | Volvo FH |
Date of First Broadcast/Publication | 2022 / 10 |
Business Sector | Trucks, Pick-Up Trucks |
Story | This is the story about two trucks falling in love, showing that fun and fuel efficiency are no longer an impossible match. It highlights the product features making up the I-Save package, which includes the Turbo Compound engine, I-Shift, I-See, I-Torque and improved aerodynamic design, demonstrated in a way you have never seen before. |
Philosophy | Fuel efficiency and driving pleasure are seen as two opposites among truck drivers. Simply put, you can’t have both. But with Volvo FH with I-Save – finally – fun meets efficiency. |
Media Type | Television |
Length | |
Soundtrack | Nothing’s gonna change my love for you |
Account Director | Cilla Pegelow |
Account Executive | Britta Nilsson |
Art Director | Lars Jansson |
Copywriter | Karolina Groop |
Designer | Jerry Wass |
Strategic Planner | Daniel Sjöstrand |
Agency Producer | Lena Sellman |
Digital Strategist | Peter Gaudiano |
Account Executive | Sofie Ahlström |
Production Company | Business Club Royale |
Director | Daniel Warwick |
Director of Photography (DOP) | Jan David Günther |
Production Company Producer | Jakob Rühle |
Executive Producer | Christian Kuosmanen |
Executive Producer | Anders Gernandt |
Post Production | bEpic Berlin |
VFX | bEpic Berlin |
Music | George Benson |
Marketing Communications Manager | Agneta Malmcrona |
Advertising Manager | Maria Holst |