| Title | Dead End |
| Agency | F&Q Brasil / M&C Saatchi Group |
| Campaign | Dead End, Wrong Way |
| Advertiser | Observatorio National Road Safe |
| Brand | Observatorio National Road Safe |
| Date of First Broadcast/Publication | 2016 / 4 |
| Business Sector | Consumer & Public Services |
| Tagline | Ignoring traffic signs is like digging your own grave. |
| Media Type | |
| Copywriter | Antônio Costa Neto |
| Art Director | Fernando Vido |
| Creative Director | Paschoal Fabra Neto |
| Creative Director | Antônio Costa Neto |
| Photographer | Dio Bastoge |
| Photographer | Andre Fridman |
| Producer | Anderson Lima |
| Producer | Ariadne Moraes |
| Account Service | Vanessa Tordino |
| Account Service | Igor Pellegrini |