Title | Let's Rethink Care |
Agency | whiteGREY |
Campaign | Let's Rethink Care |
Advertiser | GlaxoSmithKline |
Brand | Panadol |
Date of First Broadcast/Publication | 2019 / 7 |
Business Sector | OTC Medicines (Pain Relievers, Cold & Flu, ...) |
Media Type | Integrated Media/360 Activation |
Length | |
Executive Creative Director | Chad Mackenzie |
Creative Director | Tintin Ghosh |
Copywriter | Misa O’Connell |
Art Director | Jerome Gaslain |
Chief Strategy Officer | James Keeler |
Group Director | Georgie McGarr |
Account Director | Sophie Turner |
Media Agency | Publicis Mojo Sydney |
Group Business Director | Alison Jones |
Digital Manager | Alex Hudson |
Account Director | Kayte Holmes |
PR Agency | Edelman Sydney |
Managing Director | Fern Canning-Brook |
Account Director | Rachel Winter |
Account Manager | Maaike Dijkstra |
Account Manager | Emma Bedson |
Assistant Account Executive | Eliza Laurence-Chenu |
Social Media Agency | Weber Shandwick - Sydney |
Senior Social Strategist | Mollie Fearnon |
Content Developer | Helen Wallace |
Shopper | Geometry Australia |
Account Director | Mark Hutton |
Digital Agency | Wunderman Thompson |
Group Engagement Lead | Kirsty Angus |
Production Company | Sweatshop |
Director | Zoe McIntosh |
Photographer's Agent | Louis and Co |
Photographer | Dick Sweeney |
Production Company | Hogarth Worldwide |
Integrated Producer | Tracey-Lee Permall |
Sound Production | Smith and Western Sound |
Executive Producer | Dan Hickson |