Fernando Fernandes

Fernando Fernandes

Creative Director at Athos/TBWA
Santa Cruz de la Sierra, Bolivia

About me

Fernando Fernandes, Brazilian, 32 years old, with training in Advertising and Propaganda by the institution SEAMA / ESTACIO of Brazil and by "La Escuelita" School of Creatives Argentina. Creative Director and Co-DCG at Athos, the largest agency in Bolivia, formerly Athos \ TBWA and three years ago he assumed the position of independent agency, working for brands such as Unilever (Sedal, Ax, Hellmanns, Skip, TRESemmé, Dove, Baby Dove), Tiger, Ford, GreatWall, Tigo, Samsung, Heineken and Kimberly-Clark (Kotex - Huggies - Fullness - Kleenex - Scott) among other nationals, as well as for nonprofit social organizations like: TECHO and Cancer Volunteers Mama Bolivia.

Previously, Art Director and then Creative Director in \ TBWA Bolivia with national and international accounts the largest Tigo and Ford.

An integral Creative Director with experience in managing different levels of creative teams and integrating global advertising into a local reality, integrating offline and online with leadership in teams with both skills.

Works recognized in different communication portals as: Adforum, Best Ad on Tv. Recognized as the first Bolivian advertising professional to bring Bolivia to a recognition by the FIAP (Innovation in Radio 2017 goo.gl ), leading a Bolivian agency for the first time to be among the best independent agencies of the region (Ranking FIAP INDE 2017).

With the work recognized in FIAP 2017 "Innovation in Radio" taking for the first time a Bolivian idea to higher places, also with recognition in festivals of the independent publicity like: FePI "Independent Advertising Festival" (8 prizes) WINA "World Independent Adversing Award "(4 awards).

Creative Director of the most awarded Bolivian campaign in the history of advertising in Bolivia: "The Safest Radiotherapy" Named Top 3 Best Creative Director of Bolivia for the Eye of Iberoamerica 2016.

Jury in the EFFIE Latam 2017 and FePI 2016/2017.

Positions

Creative Director
Santa Cruz, Bolivia
April 2012 - Present (6 years 6 months)
Fernando Fernandes, Brazilian, 32 years old, with training in Advertising and Propaganda by the institution SEAMA / ESTACIO of Brazil and by "La Escuelita" School of Creatives Argentina. Creative Director and Co-DCG at Athos, the largest agency in Bolivia, formerly Athos \ TBWA and three years ago he assumed the position of independent agency, working for brands such as Unilever (Sedal, Ax, Hellmanns, Skip, TRESemmé, Dove, Baby Dove), Tiger, Ford, GreatWall, Tigo, Samsung, Heineken and Kimberly-Clark (Kotex - Huggies - Fullness - Kleenex - Scott) among other nationals, as well as for nonprofit social organizations like: TECHO and Cancer Volunteers Mama Bolivia.

Previously, Art Director and then Creative Director in \ TBWA Bolivia with national and international accounts the largest Tigo and Ford.

An integral Creative Director with experience in managing different levels of creative teams and integrating global advertising into a local reality, integrating offline and online with leadership in teams with both skills.

Works recognized in different communication portals as: Adforum, Best Ad on Tv. Recognized as the first Bolivian advertising professional to bring Bolivia to a recognition by the FIAP (Innovation in Radio 2017 https://goo.gl/ecdGBL), leading a Bolivian agency for the first time to be among the best independent agencies of the region (Ranking FIAP INDE 2017).

With the work recognized in FIAP 2017 "Innovation in Radio" taking for the first time a Bolivian idea to higher places, also with recognition in festivals of the independent publicity like: FePI "Independent Advertising Festival" (8 prizes) WINA "World Independent Adversing Award "(4 awards).

Creative Director of the most awarded Bolivian campaign in the history of advertising in Bolivia: "The Safest Radiotherapy" Named Top 3 Best Creative Director of Bolivia for the Eye of Iberoamerica 2016.

Jury in the EFFIE Latam 2017 and FePI 2016/2017.

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