Title | Patagonia |
Agency | DEPT® |
Campaign | Patagonia |
Advertiser | Patagonia |
Brand | Patagonia |
Posted | October 2022 |
Business Sector | Online Retail, E-store |
Story | Patagonia is a family-owned apparel and outdoor sporting goods outfitter, rooted in sustainability. As a leader in eco-friendly business models, they’ve paved the way for others to reimagine their practices with sustainability in mind. For Patagonia’s flagship experience, we were tasked with crafting a design solution that brought its massive product and content library to life in a simple yet insightful way. For a brand that truly lives its values, it was vital that the user experience echo that—meaning that our challenge was to create a digital shopping experience that tells a brand story at every touchpoint. |
Media Type | Case Study |
Length | |
Creative Director | Rob Voortman |
Creative Team | Luuk van de Put |
Creative Team | Jurre van de Ven |
Creative Team | Tim Menko |
Strategy Director | Heleen Hidskes |
Senior Strategist | Dennis Hamakers |
Head of Account Management | Thomas van Slooten |
Account Manager | Eveline de Groot |
Project Director | Shaline Klein |
Project Manager | Robin Bau Santos |
Agency Producer | Raquel Wijngaarde |
Agency Producer | Marcel Ossendrijver |
Advertising Manager | Danielle Snoeij |
Advertising Manager | Niels Moes |
Advertising Manager | Cecile van den Heuvel |