Rob Voortman
Creative Director at DEPT®
Amsterdam, Netherlands
TitlePatagonia
Agency
Campaign Patagonia
Advertiser Patagonia
Brand Patagonia
PostedOctober 2022
Business Sector Online Retail, E-store
Story Patagonia is a family-owned apparel and outdoor sporting goods outfitter, rooted in sustainability. As a leader in eco-friendly business models, they’ve paved the way for others to reimagine their practices with sustainability in mind. For Patagonia’s flagship experience, we were tasked with crafting a design solution that brought its massive product and content library to life in a simple yet insightful way. For a brand that truly lives its values, it was vital that the user experience echo that—meaning that our challenge was to create a digital shopping experience that tells a brand story at every touchpoint. 
Media Type Case Study
Length
Creative Director
Creative Team
Creative Team
Creative Team
Strategy Director
Senior Strategist
Head of Account Management
Account Manager
Project Director
Project Manager
Agency Producer
Agency Producer
Advertising Manager
Advertising Manager
Advertising Manager

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