Title | Portraits of Budapest: A city in 360. The trailer |
Agency | VGNC |
Campaign | Portraits of Budapest - A City in 360 |
Advertiser | Corinthia Hotel Budapest |
Brand | Corinthia Hotels |
Date of First Broadcast/Publication | 2017 / 4 |
Story | It is a 360-degree mini-series about Budapest for Corinthia Hotels, a brand of worldwide luxury hotels. Each video showcases the city as described by one of four of its life-long dwellers: Lili, a ballet dancer; Gaspar, an architect; Hubert, a restaurateur; and Andrea, a singer. |
Philosophy | We wanted each video to be very personal and sincere. |
Problem | Transferring that true honesty through film is always a daunting task. That mental distance viewers build to guard from the information overload makes it really hard to be engaging and yet raw, honest. |
Result | With VR headsets, it feels like we were able to get through, share the feeling we got when we first talked to the characters about the city they love. |
Media Type | Branded Content |
Length | |
Market | Hungary |
More Information | https://www.youtube.com/watch?v=td_UHPf-26s |
Creative Director | Misha Koroteev |
Executive Producer | Anna Soboleva |
Account Director | Ksenia Kostenko |
Account Manager | Anastasiia Novobranets |
Designer | Alexander Khaverchuk |
Production (Agency) | Limelite 360discoVR |
Director | Misha Koroteev |
Direction | Albert Zurashvili |
Line Producer | Alexandr Shyvkin |
Cameraman | Artem Kizyuk |
Cameraman | Artem Kislyakov |
Sound | Vladislav Karpenko |
Post Production | Wizard Post |
Colorization | Olga Korzhinskaya |
Director of Communications Corinthia Budapest | Gabor Dory |
Director of Marketing Communications Corinthia Hotels | Vanessa Coleiro |