Ash Goldman

Ash Goldman

Sales Manager at Plattar - The Worlds Simplest Augmented Reality Platform
Melbourne, Australia

About me

<p>Experienced business leader with over 6 years of Sales Management experience across multiple industries and fields, currently Sales Manager for Plattar.</p>
<p>Ambitious and enthusiastic, with the ability to build rapport and long term relationships with clients, direct reports and key stakeholders. I thrive on constant challenge and am consistently adapting to changes in my surroundings to produce desired outcomes. Underpinning this is a disciplined approach to change management and an ability to translate corporate strategy into action.</p>
<p>A lateral thinker with a proven track record of building successful sales teams and selling to Key/National Accounts and strong commercial acumen.</p>
<p>Equally adept in start-up and mature business cultures with experience and success in both environments.</p>
<p>A respected leader who is passionate about working with inspiring people and workplaces where success is shared and celebrated.<span> </span></p>


Sales Manager
Plattar - The Worlds Simplest Augmented Reality Platform
March 2017 - Present (1 year 10 months)
Plattar is a cloud-based platform that allows brands, publishers and agencies to create, manage and distribute augmented reality content in a simple, cost-effective way.

The platform comprises a template driven app builder and content management system for managing AR experiences, and can deploy content to any device. Plattar operates on a software as a service subscription model, and for larger projects provides bespoke content solutions and support. This combined with a custom consulting service makes for a powerful solution to enterprise and SMB clients. Plattar has also recently closed a seed round of investment led by News Corp.

Plattar has established a blue chip early client base in Australia, New Zealand and the US that includes Fortune 500 and ASX100 companies. Plattar has proven the potential for its AR technology across industries, and for multiple applications - from marketing and brand awareness purposes, through to commercial and industrial applications.
Regional Sales Manager
July 2016 - January 2017 (6 months)
Groupon is a global e-commerce marketplace connecting millions of subscribers with local merchants by offering activities, travel, goods and services in more than 28 countries.

Groupon Australia is the place you start when you want to buy just about anything, anytime, anywhere.

Groupon’s mission is to become the world’s biggest online marketplace. Since launching in major Australian cities in 2011, Groupon has worked with more than 12,000 merchants and built a current customer base of 5 million subscribers who have purchased more than 9 million vouchers. Now that’s a lot of lives we’ve made less boring in just four short years.

With Groupon Australia you can discover the best a city has to offer right from your desktop computer or mobile phone, and purchase and experience amazing deals in real time. We only offer deals we would want to buy, and at great prices of up to 70% off.
Regional Sales Manager
June 2015 - July 2016 (1 year 1 month)
Zomato ( is an online and mobile restaurant search and discovery service, providing in-depth information for over 1 million restaurants across 23 countries. In January 2015 Zomato acquired Urbanspoon marking its entry into the United States and Australia.

As a pivotal part of the initial launch team headquartered in Melbourne, I am responsible for leading the complete market engagement strategy, talent recruitment, training, mentoring and revenue generation of a team of high performing Business Development and Key Account Managers.

Since joining the organisation, my team have billed over $500,000 in new client revenue from scratch, earning them the title of most successful acquisition team for Zomato Australia.
Club General Manager
Goodlife Health Clubs
2013 - June 2015 (2 years 5 months)
Goodlife Health Clubs is one of Australia's fastest growing gym networks. Established in 2002, the Goodlife Health Club network has expanded to 78 locations across the nation. Australian-owned and operated, over 175,000 members continue to share in a healthy and active lifestyle.

In my time as Club General Manager, I have had the privilege of managing two different clubs as well as head up the pre-sales and opening of the new purpose built flagship club in Victoria, Goodlife Preston.
Director / Co-Founder
Total Body X-Training
2008 - May 2015 (7 years 4 months)
Total Body X-Training provides health and fitness programs to individuals, corporations and sporting organisations. My role involves generating new business and managing accounts together with program development and elite athlete training.
Site Co-oridnator / Jnr Project Manager
Ninety Four Feet Pty Ltd
July 2010 - October 2012 (2 years 3 months)
• Provide a high level of client contact and ensure that the relevant stakeholder in the process are kept up to date through weekly progress meetings.

• Oversee the financial management of the development from start to finish.

• Directly manage and drive the projects contractors.

• Conducting regular inspections of construction activities to maintain quality control.

• Ensure that the contractors are in compliance with the project plans and specifications.

• Evaluate the progress of each project phase to determine if time schedules and cost objectives are being met.

• Provide and maintain a work environment for all employees, contractors and visitors that is safe and compliant with the current

• OHS legislation.

• Undertake project and contract administration tasks required on the respective projects including: drawings and document management.

Worked on the following projects:
-Oakleigh Motel (heritage residential development)
- Hoffmans Brickworks (heritage residential development)
- Bike Now - Retail renovation and refurbishment
- Seasons Malvern (boutique residential development)
- Milk (28 the Avenue Windsor) (Residential development)


Bachelor of Laws (LL.B.) Bachelor of Business Management - Law & Business Management

2000 - 2006 (6 years)

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