Producer
at
Absolute Productions
| Title | Khel Gaye Chief |
| Agency | ADK Fortune |
| Campaign | Khel Gaye Chief |
| Advertiser | Leayan Global Pvt. Ltd. |
| Brand | Red Chief |
| Date of First Broadcast/Publication | 2019 / 12 |
| Business Sector | Men's Shoes |
| Philosophy | Red Chief, one of the oldest and most trusted footwear brands in the Indian market from Leayan Global Private Limited, has launched its new ad campaign ‘Khel Gaye Chief’ with Vicky Kaushal. Targeting the youth of the country, the new campaign conceptualized and executed by ADK Fortune Communications Pvt. Ltd., highlights the strength and comfort that Red Chief leather shoes essentially stand for. The commercial features a gutsy Vicky Kaushal tackling a couple of goons by tricking them into reaching the police station. Very smoothly, he tricks the goons while running, climbing, and jumping to show how these shoes are made for today’s fast lifestyle. The film therefore serves as a testimony of how tough and flexible these leather shoes from Red Chief are. |
| Media Type | Digital |
| Length | |
| Managing Director | Manoj Gyanchandani |
| Head of Marketing | Rahul Sharma |
| Advertising Manager | Vikram Raghav |
| Advertising Manager | Gurbachan Singh |
| Managing Partner | Subroto Pradhan |
| Executive Creative Director | Uday Rao |
| Creative Director | Ravi Shankar Mishra |
| Creative Team | Sanyam Sharma |
| Creative Team | Abhishek Sharma |
| Account Management | Ambar Sharan Lal |
| Account Management | Vishnu Narain Lal |
| Account Management | Abhishek Bajpayee |
| Production Company | Absolute Productions |
| Director | Vasan Bala |
| Director of Photography (DOP) | Rubayz |
| Music Director | Karan Kulkarni |
| Producer | Prafull Sharma |
| Producer | Sadhya Vyas |
| Producer | Trisanku |
| Actor / Celebrity | Vicky Kaushal |