Sophie Amodio

Sophie Amodio

Account Manager at Havas London
LONDON, United Kingdom

About me

This profile was created because Sophie Amodio has been referenced on AdForum.

New Business Manager
London, United Kingdom
September 2015 - July 2016 (10 months)
My responsibilities included:

- Managing a prospecting strategy that delivered relevant, timely and bespoke proposals to potential local and global clients.
- Responsible for RFI proposals from content to design.
- Putting in place a chemistry meeting and pitch process and participating in the conversion of three new six to seven figure client's.
- Creating and updating agency content, including case studies, for intermediaries and journalists, and being one of their key agency contacts.
- Assisting with the writing of the New Business and Marketing plan and presenting it to the agency.
- Managing the New Business and Marketing budget, which includes allocating budgets for key projects and keeping track of all departmental costs.
New Business and Marketing Executive
London, United Kingdom
June 2014 - September 2015 (1 year 3 months)
Promoted from New Business Intern.

My responsibilities included:

New Business
- Overseeing chemistry meetings and new business pitches.
- Managing the responses to pre-qualifying questionnaires, RFIs and tenders.
- Proactively seeking new business opportunities using industry tools.
- Arranging and managing pitch feedback sessions.

- Responsible for internal and external communications.
- Managing and updating agency collateral.
- Updating and developing the agency website.

- Writing press releases by working collaboratively with client teams.
- Keeping on top of relevant PR material and making sure it is promoted fully. This includes staying updated on upcoming projects from different client service teams.


BA in English Literature

2011 - 2014 (3 years)

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