Title | 3AM apparitions |
Agency | DAVID |
Campaign | 3AM apparitions |
Advertiser | Burger King |
Brand | Burger King |
Date of First Broadcast/Publication | 2021 / 10 |
Business Sector | Restaurants & Fast Food |
Philosophy | Burger King is known for its Halloween campaigns, and this year the brand is back inviting people to face the “scariest” hour of the day (3am) for a free meal. According to paranormal experts, that’s the time of day when spirits, ghosts, and unexplained apparitions are most likely to appear. Every day during Halloween week, at 3am and for one hour only, a different free meal will appear on the Burger King app. People just need to download it and wait for the 3AM APPARITIONS to happen. |
Media Type | Digital |
Length | |
Global Chief Creative Officer & Partner | Pancho Cassis |
Global COO | Sylvia Panico |
Executive Creative Director | Saulo Rocha |
Executive Creative Director | Andreì Toledo |
Creative Director | Fred Bosch |
Copywriter | Guilherme Pinheiro |
Art Director | Camilo Jiménez |
Art Director | Pedro Gabbay |
Head of Social Media | Alex Sanchez |
Head of Production | Ale Falduti |
Producer | Diego Baltazar |
Head of Account Management | María García-Herranz |
Group Account Director | Lucila Mengide |
Account Supervisor | Adriana González |
Strategy Manager | Patricia Urgoiti |
Production Company | Sal Gorda |
Director | Titán Pozo |
Executive Producer | Juanjo Gómez |
Music | Sal Gorda |
Digital Production Company | Air Touch |