Diego Baltazar
Producer at PICKLE MUSIC
Title3AM apparitions
Agency
Campaign 3AM apparitions
Advertiser Burger King
Brand Burger King
Date of First Broadcast/Publication 2021 / 10
Business Sector Restaurants & Fast Food
Philosophy Burger King is known for its Halloween campaigns, and this year the brand is back inviting people to face the “scariest” hour of the day (3am) for a free meal. According to paranormal experts, that’s the time of day when spirits, ghosts, and unexplained apparitions are most likely to appear.

Every day during Halloween week, at 3am and for one hour only, a different free meal will appear on the Burger King app. People just need to download it and wait for the 3AM APPARITIONS to happen.
Media Type Digital
Length
Global Chief Creative Officer & Partner
Global COO
Executive Creative Director
Executive Creative Director
Creative Director
Copywriter
Art Director
Art Director
Head of Social Media
Head of Production
Producer
Head of Account Management
Group Account Director
Account Supervisor
Strategy Manager
Production Company
Director
Executive Producer
Music
Digital Production Company

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