| Title | You bring it. Wear It (French) |
| Title (original language) | Tu l’apportes. Porte-la donc. |
| Agency | LG2 |
| Campaign | You bring it. Wear It |
| Advertiser | Société de sauvetage du Québec |
| Brand | Lifesaving Society of Quebec |
| Date of First Broadcast/Publication | 2018 / 1 |
| Business Sector | Institutional/Public Interest/Non-Profit Org. |
| Philosophy | The Lifesaving Society of Quebec launches a new awareness message aimed at fishermen about the importance of wearing a life vest. On the heels of preparations for the fishing season, the video devised by lg2 aims to create an element of surprise, featuring fish that remind us in their own way of the importance of adopting basic safety measures during a fishing trip. |
| Philosophy (original language) | La Société de sauvetage du Québec lance un nouveau message de sensibilisation pour le port de la veste de flottaison conçu à l’attention des pêcheurs. Dans la foulée des préparations à la saison de la pêche, la vidéo imaginée par lg2 a pour objectif de créer un effet de surprise avec des poissons, qui rappellent à leur manière, l’importance d’adopter les mesures de sécurité de base lors d’une excursion de pêche. |
| Media Type | Television |
| Length | |
| Advertising Manager | Raynald Hawkins |
| Advertising Manager | Diane Théberge |
| Creative Vice President | Marc Fortin |
| Creative Director | Geneviève Langlois |
| Creative Director | Frédéric Tremblay |
| Account Service | Audrey Dignard |
| Account Service | Féeniscya Roy |
| Agency Producer | Lina Piché |
| Director | Raphael Ouellet |
| Director of Photography (DOP) | Ménad Kesraoui |
| Production Company | Gorditos |
| Producer | Alexe Quesnel |
| Post Production | Shed |
| Sound | BVLD |
| Sound Engineer | Olivier Rivard |
| Music | Circonflex |
| Music | Paul-Étienne Côté |
| Animation/3D | Gabriel Tremblay Grenier |
| Flame Artist | Étienne Thérriault |
| Editor | Charles-Étienne Pascal |
| VFX Artist | Hakim Harrouche |