Title | The blind photographer and the new Arteon |
Agency | Grabarz & Partner |
Campaign | The blind photographer and the new Arteon |
Advertiser | Volkswagen |
Brand | Volkswagen Arteon |
Date of First Broadcast/Publication | 2017 / 8 |
Business Sector | Automotive |
Story | The design of the new VW Arteon was captured in an unexpected way: with pictures by blind photographer Pete Eckert. With his analogue camera and his remaining senses, Eckert created shots of the Arteon using double exposures and light paintings. There was no post-editing. The pictures were published in the renowned car magazine “Ramp”, among others. You don't need eyes to see beauty, because the new Arteon touches all the senses. |
Media Type | Web Film |
Length | |
Production | Bubbles Film Berlin |
Director | TJ O'Grady Peyton |
Production Company Producer | Barbara Kranz |
Production Company Producer | Frank Hasselbach |
Cameraman | Arri Alexa |
Online / Grading | Felix Drawe |
Music & Sound Design | Blut Audio / Hamburg |
Director of Photography (DOP) | Stephan Fallucchi |
Visual Artist | Pete Eckert |
Chief Creative Officer | Ralf Heuel |
Group Creative Director | Tobias Ahrens |
Creative Director | Julijus Rebic |
Creative Director | Roman Jonsson |
Copywriter | Sandra Kemmer |
Copywriter | Tim Berger |
Copywriter | Tim Heller |
Copywriter | Phillip von Schwerin |
Art Director | Svein Olsen |
Art Director | Navid Shahabi |
Art Director | Artur Schäfer |
Art Director | Erwin Lorenz |
Photographer | Pete Eckert |
Production Company | Bubbles Film Berlin |
Director | TJ O’Grady Peyton |
Agency Producer | Axel Doepner |
Agency Producer | Michael Guntner |
Graphic Designer | Vanessa Barz |
Graphic Designer | Felix Otterski |
Group Head Digital | Dirk Lanio |
Chief Executive Officer (CEO) | Reinhard Patzschke |
Account Manager | Ina Croissier |
Art Buyer | Garnet Matthiesen |
Art Buyer | Anusha Atreya |
Design Motion | Felix Albers |
Design Motion | Ann-Katrin Erich |
Strategist | Oliver Waldmann |
Strategist | Valerie Gast |
Head of Marketing | Xavier Chardon |
Head of Content | Jutta Friese |
Head of Website Content & Digital Communication | Mirja Schneider |
Project Manager Website Content & Digital Communication | Hicran Tekin |
Media Agency | PHD Media |
Production Company | soho altona GmbH & Co. KG |
Music | Blut Audio / Hamburg |
Music | Timo Blunk |
Photography production | WIDE Production |
Photographer | David Daub |
Photographer's Agent | Wildfox running |