Jonathan Cruz
Associate Creative Director at Horizon FCB Middle East
Dubai, United Arab Emirates
TitleBeyond the Surface
Agency
Campaign Beyond the Surface
Advertiser adidas
Brand adidas
Date of First Broadcast/Publication 2021 / 7
Business Sector Sportswear
Tagline beyond the surface
Story Driven by the belief that sport belongs to all, adidas began a movement of change to ensure that everyone had access to performance wear for the The range is designed to support the needs of those who find the category offers limited choice when it comes to swimwear. The Beyond the Surface campaign, part of Watch Us Move - adidas’ broader initiative to create more space for women in sport - celebrates the power of water and its ability to defy restrictions, bring renewal and accept everyone unconditionally.
Media Type Digital
Length
Executive Creative Director
Associate Creative Director
CONTENT MANAGER
Head of Growth
Communications Director
Director of Brand Communications
VP Director of Production
General Manager
Associate Creative Director
Art Director
Content Creator
Account Manager
Communications Executive
Marketing Operations Manager

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