|Campaign||Take it all in just one pull: KNITS|
|Date of First Broadcast/Publication|
|Business Sector||Other Vehicles|
|Story||You can see how the trucks manage to take everything in one go.|
|Philosophy|| Volkswagen trucks and buses present their new graphic campaign “knits”, focusing on some of their most distinctive attributes:|
Its large load capacity and lower consumption. Being that they are trucks that can carry a lot in each trip, they achieve the highest efficiency.
|Chief Operating Officer (COO)||Tony Waissmann|
|Executive Creative Director||Claudio Giovanelli Zaia|
|Creative Director||Maria Lujan Donaire|
|Creative Director||Hernan Damilano|
|Art Director||Gaston Canaves|
|Account General Director||Georgina Roccatagliata|
|Account Director||Agostina Luzzi|
|Executive Director||Sofía Pereyra|
|Production Company Producer||Rolo Lambert|
|Model Making||Veronica Arcodacci|
|Digital Retouch||Esteban Moreira|
|Advertising Manager||Ana Laura Zotti|
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