Sesocio - "Crypto-Frequency"

HOY by Havas

HOY by Havas Buenos Aires, Argentina

8429

Brand: Sesocio
Country: Argentina

Advertiser: Sesocio.com

Title	Crypto-Frequency
Agency	HOY by Havas
Campaign	Crypto-Frequency
Advertiser	Sesocio.com
Brand	Sesocio
Date of First Broadcast/Publication	2021 / 9
Business Sector	Online Press, Media & Information
Philosophy	This campaign shows how cryptocurrencies fluctuate, rise, and fall constantly and how in Sesocio you can find the best time to buy and sell. The campaign ties or copies, through the voice of a tenor, the evolution of three of the best-known currencies, such as Bitcoin, Ethereum and Dogecoin, taking a real source and 5 real days of evolution.
Problem	Sesocio, the personal finance platform that is available around Latin America, seeks to revolutionize the way users handle their money. Sesocio brings all types of investors the possibility of participating in investment alternatives in the crypto world that would otherwise be very difficult to access. No minimum amount, agile, fast and 100% digital way.
Media Type	Case Study
Length	89 seconds
Chief Operating Officer (COO)	Pilar Lopardo
Regional Chief Creative Officer	Tony Waissmann
Creative Director	María Lujan Donaire
Creative Director	Hernan Damilano
Copywriter	Nicolas Trapanese
Art Director	Santiago Estévez
Account Director	Candela Calvo
Account Supervisor	María-Belén de Bártolo.
Production Manager	Maite Orlievsky
Production	Marcelo Vega
Audio Studio	Indigo music design
Executive Producer	Sergio Garrido-Lecca
Executive Producer	Soledad Bruno
Production Company	Mey Frontera
Sound Engineer	Hernán Escudero
Post Production	Gustavo Contreras
Post Production	Luciana Contreras
Singer	Matías Leanza Montes
Production Company	WaldenStudio
Director	Guido Cassini
Director	Matías Pisani
Editor	Candela Arias
Music	TWINS MUSIC
Advertising Manager	Malena Martin
Advertising Manager	Natasha Anello