Kate Roberts

Kate Roberts

Project Manager at Ecentricarts inc.
Toronto, Canada


Digital Project Manager/QA
Fukuoka, Japan
June 2012 - Present (11 years 11 months)
Digital Project Manager: Coordinate with creative, account and digital production teams to develop digital projects including websites, microsites, social media properties , mobile applications, email marketing and online advertising initiatives.

QA Analyst: Develop test protocols for various digital properties including websites, Facebook apps., mobile apps., etc.. Perform extensive “white box” and “black box” testing in various environments (browsers, devices, work stations) in order to provide clients with detailed reports about their website’s performance. Additional Skills: Proofreading (English and French), Design Audit Management and User Acceptance Testing.
President and Executive Producer
The Bohemian Group
November 2011 - Present (12 years 6 months)
My “after work” entrepreneurial venture provides integrated event planning and promotional consultation to an eclectic mix of local musicians, artists and performers.
Please visit my Twitter handle for updates, and my website for blog posts and event case studies: www.thebohemiangroup.ca
Project Coordinator
February 2012 - May 2012 (3 months)
Worked closely with the Creative, Data and Account Service teams as well as clients to execute successful email marketing campaigns for a variety of brands. I coordinated the weekly and daily production schedules for the Data team to ensure overall efficiency in the department.
Independant Contractor
August 2011 - December 2011 (4 months)
French Translations for organic search - urls, meta titles and descriptions, as well as full website copy translations.
New Media Analyst
Creative Branding Inc
October 2009 - August 2011 (1 year 10 months)
Setting up, monitoring and managing Google Adwords and Analytics accounts. Preparing reports of online campaigns and providing suggestions for improvement. Setting up Facebook and Twitter Pages for clients. Moderating Social Networking Site on behalf of client.
Account Coordinator
Blade Creative Branding Inc.
August 2009 - August 2011 (2 years)
Assisting Account Executives, proofreading materials, providing French translations, participating in staff and client meetings, preparing budgets, media plans, job requests and coordinating with both the creative and account teams to complete various projects (radio spots, print/billboards, packaging, press releases, photo shoots, youtube spots etc.)
Event Producer
To the Beat of my Art 2011
September 2010 - July 2011 (10 months)
Please see case study:

Our final group assignment was to produce a charity event, from start to finish.
My duties included liaising with the charity’s representatives and finalizing the contract
negotiations for the venue. I collaborated with my colleagues to organize and decorate the event
space, and create an art gallery space. I sourced performers/entertainment and assisted in creating the programme. I also directed the sound and lighting technician during the event.
Special Events Intern
Diamond Integrated Marketing
January 2011 - April 2011 (3 months)
Assisting in the execution and planning of events and trade shows; sourcing venues, suppliers, staff, volunteers and entertainment. Outreach initiatives for key events (sourcing and contacting leads, and securing community support). Researching and completing Brand and Competitive audits and preparing client reports/presentations. Additional Responsibilities included assisting the client services team when needed with various account coordination tasks.
Appointment Coordinator
Gyro Mazda
May 2008 - February 2009 (9 months)
Booking servicing for customer vehicles, managing shop schedule.


College Diploma B400 - Sport and Event Marketing

January 2010 - January 2011 (1 year)

HBa English, Book and Media Studies, Sexual Diversity Studies

January 2005 - January 2009 (4 years)

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