• Agency Type

    • Full Service
  • Core Competencies

    • Digital
    • Marketing/Creative Services
    • Market Research/Consulting
    • Media Buying/Planning
    • Branding/Naming/Product Development
    • Packaging/Design
    • Design
    • Visual/Sound Identity
    • Strategy and Planning
    • B2B

Philosophy & Competitive Advantages

We have reimagined the role of the agency as an innovation partner, consultant and end-to-end solutionist. We do the fuzzy front end development of new products and brands, all the way to design, packaging and advertising. Our solutions are never solely strategically led, nor solely creatively driven. The right brain ensures our work is buoyed by data-mined insights and aligned with client business objectives, while the left brain grounds that work in bold cultural truths that resonate with consumers and inspire them to take action. We are a perfectly balanced blend of both areas of expertise, each one elevating and challenging the other.

Together with our uniquely interconnected operating model, this sector focus makes for a distinctly different approach, fostering what we call a culture of possibility— the ability to bring a solution to a challenge from a broader perspective. And while we work in many industries, at our core, We Know Food. From large Consumer Packaged Goods to growing natural/organic brands, to restaurant & hospitality, to agribusiness, we’re all about what you eat.

To elevate all this work in food, SRG has a dedicated culinary staff, complete with a commercial kitchen in which to play. In addition to creating new food products for our clients, our culinary experts are predicting – and making – the future of food. From insight-driven intellectual properties like SRG Culinary Shifts to day-to-day food trends, clients and the media look to our thought leadership. 

Trade Organizations

Association of National Advertisers, Inc. (United States)

Team

Number of Employees: 135
Cindy Judge
President, CEO
Joan Bleacher
Chief Operations Officer
Ed Rzasa
Chief Client Service Officer
Adam Wohl
Executive Creative Director
Dan Burak
Managing Director + Partner
Liz Moskow
Culinary Director
Mindy Jaouen
Managing Director + Partner, innovation
Jen Jones
Managing Director + Partner, Brand Design
Laurel Muir
Managing Director + Partner
Amy Shipley
Managing Director + Partner
Doug Zucker
Managing Director + Partner
Susan Peck
Group Media Director + Partner

Campaigns

  • Advertiser: Brewers Association
  • Brand: Brewers Association
  • Name: National Independent Beer Run Day.
  • Advertiser: Freddy's Frozen Custard & Steakburgers
  • Brand: Freddy's Frozen Custard & Steakburgers
  • Name: This Good
  • Advertiser: Brewers Association
  • Brand: Brewers Association
  • Name: Take Craft Back
  • Advertiser: Perrigo
  • Brand: PetArmor
  • Name: You Are Your Pet's Armor
  • Advertiser: Cinnabon, Inc.
  • Brand: Cinnabon
  • Name: Frosted With Love
  • Advertiser: Potatoes USA
  • Brand: Potatoes USA
  • Name: What Are You Eating?
  • Advertiser: Focus Brands
  • Brand: Schlotzky’s
  • Name: Schlotzsky’s Austin Eatery
  • Advertiser: Kraft Heinz
  • Brand: Maxwell House
  • Name: Max
  • Advertiser: Danone Wave
  • Brand: So Delicious
  • Name: So Delicious
  • Advertiser: Avocados from Mexico
  • Brand: Avocados from Mexico
  • Name: Avocado Hair
  • Advertiser: Jack in the Box Inc.
  • Brand: Jack in the Box
  • Name: Buttery Jack
  • Advertiser: Glanbia Ingredients Ireland
  • Brand: Truly Grass Fed
  • Name: Truly Grass Fed
  • Advertiser: Avocados from Mexico
  • Brand: Avocados from Mexico
  • Name: Saucebilities
  • Advertiser: Samantha Brands
  • Brand: Veggie Go’s
  • Name: Veggie Go’s
  • Advertiser: American Wool Council
  • Brand: American Wool
  • Name: Natural Magic
  • Advertiser: Bright Vines
  • Brand: Bright Vines
  • Name: Bright Vines
  • Advertiser: Potatoes USA
  • Brand: Potatoes USA
  • Name: Vedge
  • Advertiser: Dole Food Company, Inc.
  • Brand: Dole Organics
  • Name: Dole Organics
  • Advertiser: Wendy's
  • Brand: Redhead Roasters
  • Name: Redhead Roasters
  • Advertiser: Starbucks Coffee
  • Brand: Refreshers
  • Name: Starbucks Refreshers
  • Advertiser: Potatoes USA
  • Brand: Potatoes USA
  • Name: The 9th Wonder of the World
  • Advertiser: Sterling-Rice Group
  • Brand: Sterling-Rice Group
  • Name: 2019 Culinary Trends
  • Advertiser: Almond Board of California
  • Brand: Almond Board of California
  • Name: Own Your Everday. Every Day.
  • Advertiser: Brewers Association
  • Brand: Brewers Association
  • Name: Independence Matters
  • Advertiser: Potatoes USA
  • Brand: Potatoes USA
  • Name: Chefs Roll
  • Advertiser: Avocados from Mexico
  • Brand: Avocados from Mexico
  • Name: Mythbusters

Awards

Award Distinction Category Brand Year
Ad Club Denver Fifty Best Native Advertiser or Agency 2019
Advertising Age Best Places to Work 2017
Advertising Age Best Places to Work 2016
OUTSIDE'S Best Places to Work 2018
OUTSIDE'S Best Places to Work 2017
OUTSIDE'S Best Places to Work 2015
OUTSIDE'S Best Places to Work 2014
OUTSIDE'S Best Places to Work 2013
OUTSIDE'S Best Places to Work 2012
OUTSIDE'S Best Places to Work 2011
Colorado Healthcare Communicators Gold Leaf Award Children's Hospital Colorado 2012
Advertising Age Small Agency of the Year Silver 2011
Web Marketing Association WebAwards Best Healthcare Integrated Campaign Children's Hospital Colorado 2010

Clients

Advertiser Brand Business Sector Type of Work since
Almond Board of California Almond Board of California Nuts & Dried Fruits
  • Television
  • Digital
  • Web Site
  • Social Media
  • Print
  • Logotype
  • Outdoor/Out of Home
  • Media Buying & Planning
  • Marketing Research & Study
  • Branded Content
1996
American Wool Council American Wool Fabrics
  • Logotype
  • Corporate/Brand Identity
  • Marketing Research & Study
  • Others
General Mills Annie's Frozen food
  • Product Design/Development
  • Branded Book
  • Marketing Research & Study
Johnson & Johnson Aveeno Creams, Lotions, Milks, Tonics, Makeup Removers
  • Marketing Research & Study
  • Others
Avocados from Mexico Avocados From Mexico, Foodservice Fresh Vegetables, Fruits
  • Digital
  • Web Advertising/Banners
  • Print
  • Direct Marketing
  • Promotion & Event
  • Public Relations
  • Media Buying & Planning
  • Marketing Research & Study
  • Others
2015
Sigma Alimentos Bar-S Fresh Meat, Sausages
  • Television
  • Web Advertising/Banners
  • Pre-Roll
  • Flash Animation
  • Mobile Advertising
  • Social Media
  • Magazine
  • Events
  • Media Buying
  • Media Planning
  • Marketing Research & Study
Brewers Association Brewers Association Beers, Ciders, Lagers
  • Web Advertising/Banners
  • Web Site
  • Pre-Roll
  • Flash Animation
  • Mobile Advertising
  • Social Media
  • Free Standing Insert
  • Magazine
  • Direct Response
  • Database/List Management
  • Other Collateral
  • Logotype
  • Corporate/Brand Identity
  • Poster
  • Radio
  • Media Buying & Planning
  • Marketing Research & Study
  • Branded Content
2017
Bright Vines Bright Vines Fresh Vegetables, Fruits
  • Logotype
  • Corporate/Brand Identity
  • Packaging Design
  • Marketing Research & Study
  • Others
  • Case Study
Children's Hospital of Colorado Children's Hospital of Colorado Hospitals, Healthcare facilities & Medical Services
  • Television
  • Web Site
  • Social Media
  • Magazine
  • Logotype
  • Corporate/Brand Identity
  • Marketing Research & Study
Focus Brands Cinnabon Restaurants & Fast Food
  • Corporate/Brand Identity
  • Branded Book
  • POP Material Design
  • Marketing Research & Study
  • Others
Flowers Foods Dave's Killer Bread Biscuits, Bread, Crispbread
  • Social Media
  • POP Display
  • Marketing Research & Study
  • Others
Kraft Foods, Inc. DiGiorno Frozen food
  • Product Design/Development
  • Corporate/Brand Identity
  • Marketing Research & Study
  • Others
Dole Food Company, Inc. Dole Organics Frozen Vegetables, Fruits
  • Corporate/Brand Identity
  • Packaging Design
  • Marketing Research & Study
Freddy's Frozen Custard & Steakburgers Freddy's Frozen Custard & Steakburgers Restaurants & Fast Food
  • Television
  • Web Advertising/Banners
  • Pre-Roll
  • Flash Animation
  • Other Animation
  • Mobile Advertising
  • Social Media
  • Print
  • Free Standing Insert
  • Magazine
  • Promotion & Event
  • POP Display
  • Billboard
  • Radio
2017
Frontier Airlines Frontier Airlines, Airports, Railways, Bus Lines, Ferries & Cruises
  • Packaging, Branding & Design
  • Corporate/Brand Identity
2002
Dole Food Company, Inc. Fruitocracy Frozen Vegetables, Fruits
  • Logotype
  • Corporate/Brand Identity
  • Packaging Design
  • Marketing Research & Study
Galderma Galderma
  • Corporate/Brand Identity
  • Marketing Research & Study
  • Others
Home Instead Senior Care Home Instead Senior Care Hospitals, Healthcare facilities & Medical Services
  • Web Advertising/Banners
  • Pre-Roll
  • Flash Animation
  • Mobile Advertising
  • Social Media
  • Magazine
  • Radio
2008
Jack in the Box Inc. Jack In the Box Restaurants & Fast Food
  • Product Design/Development
  • Corporate/Brand Identity
  • Marketing Research & Study
Kaiser Permanente Kaiser Permanente Hospitals, Healthcare facilities & Medical Services
  • Web Advertising/Banners
  • Marketing Research & Study
Kashi Company Kashi Frozen Frozen food
  • Product Design/Development
  • Marketing Research & Study
  • Others
Kraft Heinz Maxwell House Coffee, Tea, Chocolate Drinks, Breakfast Drinks
  • Product Design/Development
  • Marketing Research & Study
  • Others
J.M. Smucker Company Milo's Kitchen Pet Food, Pet Care Products & Services
  • Product Design/Development
  • Marketing Research & Study
Ocean Spray Cranberries, Inc. Ocean Spray Fruit Juices & Drinks
  • Product Design/Development
  • Logotype
  • Corporate/Brand Identity
  • Packaging Design
Perrigo PetArmor Pet Food, Pet Care Products & Services
  • Television
Sbarro Pizza Cucinova Restaurants & Fast Food
  • Logotype
  • Corporate/Brand Identity
  • Others
Potatoes USA Potatoes USA, Consumer/Foodservice/Ingredient Fresh Vegetables, Fruits
  • Digital
  • Web Advertising/Banners
  • Web Site
  • Pre-Roll
  • Flash Animation
  • Mobile Advertising
  • Social Media
  • Print
  • Free Standing Insert
  • Magazine
  • Direct Marketing
  • Brochure
  • Database/List Management
  • Other Collateral
  • Logotype
  • Corporate/Brand Identity
  • Branded Book
  • Promotion & Event
  • Events
  • Sponsoring
  • Public Relations
  • Media Buying & Planning
  • Marketing Research & Study
  • Others
2008
Nestlé Purina PetCare Purina Beyond Pet Food, Pet Care Products & Services
  • Web Advertising/Banners
  • Web Site
  • Flash Animation
  • Other Animation
  • Mobile Advertising
  • Social Media
  • E-Commerce
  • Coupon
  • Direct Mail
  • Database/List Management
Qdoba Mexican Grill Qdoba Mexican Grill Restaurants & Fast Food
  • Web Advertising/Banners
  • Social Media
  • Product Design/Development
  • Marketing Research & Study
Wendy's Redhead Roasters Coffee, Tea, Chocolate Drinks, Breakfast Drinks
  • Television
  • Other Collateral
  • Logotype
  • Corporate/Brand Identity
  • Branded Book
  • POP Display
  • Promotional Products
  • Billboard
  • Media Buying
  • Media Planning
  • Marketing Research & Study
  • Others
Sbarro Sbarro Restaurants & Fast Food
  • Logotype
  • Corporate/Brand Identity
  • Marketing Research & Study
  • Others
Edgewell Personal Care Schick Shaving
  • Web Site
  • Marketing Research & Study
  • Others
Focus Brands Schlotzky's Restaurants & Fast Food
  • Logotype
  • Corporate/Brand Identity
  • Branded Book
  • Marketing Research & Study
  • Others
Diageo Smirnoff Ice, Captain Morgan Tattoo, Guiness Redhead Alcoholic
  • Packaging, Branding & Design
  • Product Design/Development
  • Marketing Research & Study
Snap-On Tools Snap-On Tools Tools, Do-It-Yourself Products
  • Social Media
  • Product Design/Development
  • Corporate/Brand Identity
  • Marketing Research & Study
Danone So Delicious Dairy Free Milk & Cold Desserts
  • Web Advertising/Banners
  • Social Media
  • Magazine
  • Coupon
  • Product Design/Development
  • Corporate/Brand Identity
  • POP Display
  • Poster
  • Transportation & Vehicles
  • Media Buying & Planning
  • Marketing Research & Study
2010
The National Honey Board The National Honey Board Jam, Honey, Peanut Butter, Sugar
  • Web Site
  • Social Media
  • Marketing Research & Study
2016
Thomas Foods Thomas Foods Fresh Meat, Sausages
  • Web Advertising/Banners
  • Web Site
  • Web Film
  • Flash Animation
  • Social Media
  • Other Collateral
  • Events
  • Sponsoring
  • Media Buying & Planning
  • Marketing Research & Study
  • Branded Content
2017
Glanbia Ireland Truly Grass Fed Dairy Products & Eggs
  • Web Advertising/Banners
  • Web Site
  • Social Media
  • Print
  • Corporate/Brand Identity
  • Packaging Design
  • POS Visibility
  • Marketing Research & Study
Boulder Brands Various Brands Food
  • Product Design/Development
  • Media Buying
  • Media Planning
  • Marketing Research & Study
Samantha Brands Veggie-Go's Food
  • Corporate/Brand Identity
  • Packaging Design
Church & Dwight Co., Inc. Water Pik Oral Hygiene
  • Web Site
  • Logotype
  • Corporate/Brand Identity
  • Packaging Design
  • Trade Show Booth