| Title | Young Man and The Seal |
| Agency | CJ Worx |
| Campaign | Young Man and The Seal |
| Advertiser | Krungthai Bank |
| Brand | Krungthai Bank |
| Date of First Broadcast/Publication | 2018 |
| Business Sector | Banking & Financial Services, Investments, Stock Brokers |
| Philosophy | ‘Young Man & The Seal’ campaign is a financial education campaign for Thais, which intends to create awareness of bad financial habits and triggers people to be fully conscious before buying and spending responsibly. This campaign elaborates Thai’s insights of bad buying behaviors, portrays it to audiences and provokes their thought to think about themselves. It is successful to create a 100% positive social conversation and reflect how well the target understands the key message that we want to communicate; to be fully conscious and think before buying. |
| Media Type | Digital |
| Length | |
| Executive Creative Director | Saharath Sawadatikom |
| Social Copywriter | Maytaporn Mujjalinkool |
| Associate Creative Director | Chalotorn Nuanthong |
| Associate Creative Director | Vuttichai Chongsanguan |
| Art Director | Nida Techakitteranun |
| Art Director | Saharath Sawadatikom |
| Art Director | Chalotorn Nuanthong |
| Copywriter | Nawaporn Suetrong |
| Copywriter | Vuttichai Chongsanguan |
| Strategic Planner | Saris Trakarnsrisunun |
| Project Manager | Autcharawan Laohachataroop |
| General Manager | Chawana Keeratiyutamonkul |
| Media Agency | Spore Bangkok |
| Account Director | Nakharin Uthaichalanon |
| Associate Digital Media Planning Director | Khwanchanok Poochaiwattananon |
| Digital Media Planner | Pacharaponr Wongwithoothai |
| Digital Media Planning Assistant | Thanakorn Sangchan |
| Communication Manager | Theerawut Sathitphattarakul |
| Account Executive | Monsinee Nareephot |
| Production Company | The Film Factory Ltd. |
| Director | Taya Soonthonvipat |
| Assistant Director | Wityawat Lakam |
| Executive Producer | Rewat Vorarat |
| Director of Photography (DOP) | Chankit Chamnivikaipong |
More Work
SEE ALLMessage From INGMA
- BRAND:
- Takeda Thailand
- AGENCY:
- CJ Worx
Search Boliden
- BRAND:
- Boliden Batteries
- AGENCY:
- CJ Worx
The Secret Supporter
- BRAND:
- Dutch Mill
- AGENCY:
- CJ Worx
LESSSALT
- BRAND:
- Thai Health Promotion Foundation
- AGENCY:
- CJ Worx
THE INNOCENT
- BRAND:
- Ambi Pur Thailand
- AGENCY:
- CJ WORX Co., Ltd.