| Title | Denim |
| Agency | Publicis Sapient London |
| Campaign | LYCRA® MOVES YOU™ |
| Advertiser | INVISTA |
| Brand | Lycra® |
| Date of First Broadcast/Publication | 2014 / 9 |
| Business Sector | Textile |
| Philosophy | The advertising is designed to engage emotionally with consumers by increasing awareness of the qualities LYCRA® offers as a fibre. Its ultimate aim is to force brand reappraisal and create desire for LYCRA® right along the entire value chain – fabric mills, garment brands, retailers and consumers. |
| Media Type | |
| Length | |
| Soundtrack | Dance With Me |
| Photographer | Rankin . |
| Creative Director | Justin Barnes |
| Account Director | Mike Falconer |
| Account Director | Naomi Hirst |
| Art Buyer | Sophie Hinds |
| Post Production | Imaging Consultants |
| Post Production | PICS Picture |
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