| Title | Burning Billboard |
| Agency | Joe Public |
| Campaign | Burning Billboard |
| Advertiser | Keepit100 |
| Brand | Keepit100 |
| Date of First Broadcast/Publication | 2017 / 8 |
| Business Sector | Others |
| Tagline | Smoking illegal cigarettes burns homes |
| Media Type | Outdoor/Out of Home |
| Length | |
| Account Management | Cristina Valente |
| Account Management | Mpume Ngobese |
| Art Director | John Meyer |
| Art Director | Natalie Walker |
| Producer | Manuel Lopes |
| Brand Management | Bongumusa Makhathini |
| Brand Management | Mandlakazi Sigcawu |
| Chief Creative Officer | Pepe Marais |
| Creative Director | Carla le Roux |
| Executive Creative Director | Roanna Williams |
| Copywriter | Jed Mowat |
| Copywriter | Marjolein Rossouw |
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