Digital Public Library of America - "Banned Book Club"

FCB Chicago

FCB Chicago Chicago, United States

Awards

3129

This ad is part of the ACT Responsible Collection

Brand: Digital Public Library of America
Country: United States

Advertiser: Digital Public Library of America (DPLA)

Title	Banned Book Club
Agency	FCB Chicago
Campaign	Banned Book Club
Advertiser	Digital Public Library of America (DPLA)
Brand	Digital Public Library of America
Date of First Broadcast/Publication	2023 / 7
Business Sector	Culture, Leisure & Sport
Story	The Digital Public Library of America (DPLA) has launched The Banned Book Club to ensure that readers in communities affected by book bans can now access banned books for free via the Palace e-reader app. The Banned Book Club makes e-book versions of banned books available to readers in locations across the United States where titles have been banned. The e-books will be available to readers for free via the Palace e-reader app. “At DPLA, our mission is to ensure access to knowledge for all and we believe in the power of technology to further that access,” said John S. Bracken, executive director of Digital Public Library of America. “Today book bans are one of the greatest threats to our freedom, and we have created The Banned Book Club to leverage the dual powers of libraries and digital technology to ensure that every American can access the books they want to read.” Utilizing GPS-based geo-targeting, DPLA has established virtual libraries in communities across the United States where books have been banned. When a reader is within a community served by a library that has been forced to ban a book, they can visit TheBannedBookClub.info to see the exact books that have been banned in their area. Then, they can download those books for free on any handheld device via the Palace e-reader app. To access The Banned Book Club now, download the Palace app, and choose “Banned Book Club” as your library, then follow the prompts to sign up for a free virtual library card. For more specific instructions, click here. For more information on The Banned Book Club, readers can visit TheBannedBookClub.info.
Media Type	Case Study
Length	66 seconds
SVP	Alan Shen
Creative Director	Alan Shen
SVP	Chris Walker
Creative Director	Chris Walker
Creative Director	Kelly McGuckin
Creative Director	Jake Roland
SVP	Michele Morales
Head of Design	Michele Morales
SVP	John Bleeden
SVP	JP Palmer
Director of Strategic Planning	JP Palmer
Executive Producer	Lexie Tankersley
Associate Director	Influencer Agency
SVP	Roman Mendez
Studio Director	Roman Mendez
Director	Gus Spelman
Editing Company	Gus Spelman
Technical Lead	John Skibicki
Audio Engineer	Batsirayi Zesaguli
Creative Partner	Danilo Boer
Chief Creative Officer	Andrés Ordóñez
Copywriter	Nick Farley
Art Director	Max Franklin
Design Director	Megan Musgrave
Producer	Dane Goldbloom
Motion Design Lead	Mike Czerniuk
Content Creator	Chris Colvin
Producer	Shannon Clash
SVP	Rocki Hunter
Management Director	Mack Hans
Account Supervisor	Jennell Oddo
Account Executive	Jack Dunaway
Project Manager	Lily Clark