| Title | #SayYesToEurope |
| Brief | Despite Brexit and the rise of extreme right-wing parties only 48% of Germans voted in the last European elections. Europe’s biggest airline, Lufthansa, wanted to motivate people to vote. So they gave them another reason: extraordinary access to some of Germany's most desirable places. The stage at the Elbphilharmonie concert hall, Champions' League club Borussia Dortmund's locker room, boxing club Zur Ritze, the studio of Who Wants to Be a Millionaire, the Lufthansa Aviation Training centre and many other locations hosted polling stations, opening their doors to anyone with a voting form. |
| Agency |
Accenture Song (formerly Kolle Rebbe)
|
| Campaign |
#SayYesToEurope
|
| Advertiser |
Lufthansa
|
| Brand |
Lufthansa
|
| Posted | November 2019 |
| Business Sector | Airlines, Airports, Railways, Bus Lines, Ferries & Cruises
|
| Story | Lufthansa, when combined with its subsidiaries, is the largest airline in Europe, both in terms of passengers carried and fleet size of 656 aircrafts. Lufthansa alone has 267 airplanes registered and operates flights to 18 domestic destinations and 193 international destinations in 81 countries across Africa, Americas, Asia, and Europe. |
| Media Type |
Direct Marketing
|
| VP, Marketing |
Alexander Schlaubitz
|
| Head of Marketing |
Claudia Dreismann
|
| Head of Marketing |
Benita Struve
|
| Chief Creative Officer |
Fabian Frese
|
| Creative Director |
Cookie Peschmann
|
| Account Supervisor |
Jan Vierig
|
| Account Manager |
Tim Felicetti
|
| Account Manager |
Moritz Kiehn
|
| Account Manager |
Björn-Thore Bietz
|
| Art Director |
Cookie Peschmann
|
| Art Director |
Birte Rössner
|
| Copywriter |
Fridtjof Vieth
|
| Agency Producer |
Ole Brand
|
| Production Manager |
Martin Luhe
|
| Art Buyer |
Wiebke Burmeister
|
| Online Concept |
Emma Paraschiakou
|
| Social Media Agency |
Elbkind Reply GmbH
|
| PR Agency |
achtung! GmbH
|
| Production Company |
27 Kilometer Entertainment GmbH
|
| Creative Producer |
Walta Hagos
|
| Producer |
Annegret Feistl
|
| Creative Producer |
Leonard Witte
|
| Production Supervisor |
Malte Schlieker
|
| Photographer |
Felix Strosetzki
|
| Director of Photography (DOP) |
Bilal Hadzic
|
| Director of Photography (DOP) |
Lucas Pretzel
|
| DOP Assistant |
Stephan Zimmer
|
| Editor |
Falko Tilgner
|
| Editor |
Maik Sperling
|
| Colorist |
Alexander Steinkopf
|
| Sound Design Company |
The Soundshack GmbH
|
| Audio Engineer |
Konrad Peschmann
|
| Music Composer |
Josh Leake
|