Hugo Ghiglia

Hugo Ghiglia

New Business Manager at BETC
Pari, France

About me

This profile was created because Hugo Ghiglia has been referenced on AdForum.

Sector Experience
New Business Consultant
Boulogne-Billancourt, France
July 2014 - February 2017 (2 years 7 months)
Strategic & operational management of all New Business activities (advertising, brand content, digital, social, branding & design)

New Business wins : NF (Advertising), Airbus Group (Brand Content), Citroën (Design), MAN (Digital), In Vivo (Design & Branding), AXA (Employee Communication), Météo France (Digital Brand Content), Total (In-Store Advertising), Aéroports de Paris (International B2B & B2C advertising), BRED (Employee Communication), Assurance Maladie (Advertising, Brand Content, Digital & Social), GIFAS (Event at le Bourget 2017), OCP (Branding, Brand Architecture & B2B advertising), Sanofi (Branding), INSERM (Website), Leroy Merlin (Branding & Brand Architecture), Radio France (Branding & Brand Architecture)
Media (1)This position has 1 media
Strategic Planner
CreativeFeed
November 2013 - July 2014 (8 months)
Brand & Engagement Strategy (Digital, UX, Social Media)
Clients : Bordeaux Wines, Vision Impact Institute (Essilor), Georges Duboeuf Wines (new business won), LunaJets (new business won) & La Maison Du Chocolat (new business won).

Supervision of all the New Business Activities & re-orientation of the New Business Strategy.
Freelance New Business Consultant
Boulogne-Billancourt, France
October 2013 - December 2013 (2 months)
Brand & Engagement Strategy.
Strategic Planner (intern)
Paris, France
January 2013 - July 2013 (6 months)
Brand strategy.
Clients : Far Cry 4 (new business won), Lacoste L!ve, GSK (Sensodyne & Polident), Pfizer (Centrum & Thermacare), Pantene, Centre Primo Levi & Emile Henry (new business won).
New Business: Pro-Active & Pitch.

Conception of the assessment protocol of DE Luxe Rating (rating agency for the luxury brands).
Strategic Planner (intern)
leg.
January 2012 - July 2012 (6 months)
Brand strategy, crisis monitoring & social activation.
Clients: SFR, SFR Business team, BforBank, Aberlour (Pernod Ricard), Eco Emballages.
New Business: Pro-Active & Pitch.
Strategic Planner (intern)
Pantin, France
July 2011 - December 2011 (5 months)
Brand strategy, digital presence, CRM & social activation.
Clients: Boursorama Banque, Danone Baby Nutrition (Asia), Skyteam, Elle & Vire.
New Business: Pro-Active & Pitch.
Event Manager
TC Partners
June 2009 - August 2009 (2 months)
Management of SFR's communication devices for France summer festivals (Eurockéennes de Belfort, Francofolies de La Rochelle, Les Vieilles Charrues de Carhaix)
Boulogne-Billancourt, France

Education

Master Communication and Media Studies, Sociology, Advertising

2010 - 2013 (3 years)
Activities and Societies: Vice-President RSP.fm (Radio Sciences Po) (2010)

Undergraduate Mass Communication, Design, Politics

2009 - 2010 (1 year)

Bachelor Of Arts - Politics, History, Philosophy, Economics

2007 - 2010 (3 years)

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