Skoda - "Ugly '90s"

ROSA PARIS

ROSA PARIS Paris, France

21714

Title	Ugly '90s
Agency	ROSA PARIS
Campaign	Ugly '90s
Advertiser	Volkswagen
Brand	Skoda
Date of First Broadcast/Publication	2018 / 8
Business Sector	Cars
Tagline	We weren't the only ugly ones in the 90's
Story	There were some ugly fashions in the 90s. Shot on cameras from the period, the spot flashes us back to a world of tie-dye t-shirts, baggy short sleeved shirts, mullet haircuts, and so horribly on, all to the sound of Get Up by Technotronic. Skoda admits that it, too, was ugly in the 90s. But luckily, we've all changed for the better.
Media Type	Digital
Length	60 seconds
More Information	Technotronic / Pump Up The Jam
Production Company	Big Productions
Brand Manager	Paul Barrocas
Brand Manager	Marie-Charlotte Bosvieux
Brand Manager	Céline Hahn
Brand Manager	Stéphanie Cantau
Copywriter	Julien Perrard
Art Director	Nicolas Hurez
Strategist	Alexandre RIBICHESU
Executive Creative Director	Jean-Francois Sacco
Executive Creative Director	Gilles Fichteberg
Director of Print Production	Justine Dudognon
Social Media Manager	Thomas Vincenti
Planning Director	Sacha Lacroix
Founder	Jean-Patrick Chiquiar
Founder	Gilles Fichteberg
Agency TV Producer	Elodie Jonquille
Director	Jean-Baptiste Saurel
Director of Photography (DOP)	Driss Lumbroso
Managing Director	Sacha Lacroix
PR manager	Theda Braddock
Advising Director	Julien Quidor Dit Pasquet
Producer	Kasia Staniaszek-Choppin