| Title | Romeo & Juliet & Bridget & Harriet |
| Brief | Ex Libris bookstores are known for their especially low prices. To show that you get more for your money, well-known book titles were expanded in amusing ways. |
| Agency | Ruf Lanz Werbeagentur |
| Campaign | Get more for your money |
| Advertiser | Ex Libris Bookstores |
| Brand | Bookstores |
| Posted | November 2018 |
| Business Sector | Drugstores, Specialty Stores |
| Story | Ex Libris runs 68 bookstores in Switzerland as well as the biggest online bookstore nationwide with over six million titles in stock. |
| Media Type | |
| Creative Director, Copywriter | Markus Ruf |
| Creative Director | Danielle Lanz |
| Art Director | Dave Schellenberg |
| Account Executive | Anita Roth |
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