Title | Game of Spoons - Lannister |
Agency | LOLA MullenLowe |
Campaign | Game of Spoons |
Advertiser | Unilever |
Brand | Magnum |
Date of First Broadcast/Publication | 2019 / 5 |
Business Sector | Ice Cream |
Story | Each of the spoons are based on four of the most iconic houses of the series: Stark, Lannister, Targaryen and Greyjoy. The spoons were forged in silver and handcrafted by a skilled artisan in a process that took over a month. |
Philosophy | We worked with Magnum and HBO Spain to promote the new Magnum pints and the greeatest series of our time with an outdoor campaign featuring 4 meticulously handcrafted spoons representing the 4 main houses of Game of Thrones. The perfect weapons to attack a delicious pint of Magnum ice cream. |
Media Type | Collectible Design |
Chief Creative Officer | Chacho Puebla |
Executive Creative Director | Tomás Ostiglia |
Creative Director | Saulo Rocha |
Creative Director | André Toledo |
Art Director | Fabio Brigido |
Head of Social Media | Fred Bosch |
Copywriter | Jaime Ludena |
Art Director | Camilo Jiménez |
Global Brand Director | Tom Elliston |
Account Manager | Oscar Fernandez-Baca |
Producer | Felipe Calviño |
Producer | Diego Baltazar |
Media Agency | Mindshare |
Global Brand Director | Ben Curtis |