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Best campaigns this month in the beverages category.
1
Coca-Cola - Epic Night Out
Coca-cola partnered with Thai celebrities, rapper F.HERO and celebrity chef Chef Pom, in this compelling music video celebrating Thai cuisine and pop-culture!
| Title | Epic Night Out |
| Agency | Ogilvy Singapore |
| Campaign | Foodmarks |
| Advertiser | Coca-Cola Company |
| Brand | Coca-Cola |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Philosophy | Subscribers Only |
| Media Type | Branded Content |
| Length | |
| Market | Subscribers Only |
| Soundtrack | Subscribers Only |
| Executive Creative Director | N...il Pa....ni Subscribers Only |
| Associate Creative Director | H..o S....as Subscribers Only |
| Associate Creative Director | T...o S...a Subscribers Only |
| Business Director | J..i B....et Subscribers Only |
| Project Integrator | Pr....la ..m Subscribers Only |
| Associate Director PR and Influence | B...da .o Subscribers Only |
| Account Director | P...ta Tha.......torn Subscribers Only |
| Agency Producer | J....ta ..o Subscribers Only |
| Junior Art Director | S...na S..u Subscribers Only |
| Production Company | H...et Subscribers Only |
| Directors | J...en &...; Q....in Subscribers Only |
| Executive Producer | R...n G...s Subscribers Only |
| Executive Producer | J...n Fe....ad Subscribers Only |
| Executive Producer | M....as K...er Subscribers Only |
| Producer | A....in R...uf Subscribers Only |
| Talent | F...RO Subscribers Only |
| Talent | C..f ..m Subscribers Only |
| Talent | B....xy Subscribers Only |
| Production Service Company | T...OD Subscribers Only |
| Service Producer | L...s Di.....hai Subscribers Only |
| Service Producer | Si....on Pon......son Subscribers Only |
| Post-production Producer | ..�a T...ök Subscribers Only |
| Director of Photography (DOP) | A....ne C....er Subscribers Only |
| DP Agent | ..I C..p Subscribers Only |
| 1st AD | P...ra Ka.....mek Subscribers Only |
| Production Designer | Bo.....ee Ta.....sas Subscribers Only |
| Costume | Ni.....ra Wa....ai Subscribers Only |
| 1st AC | Na.....ng P...on Subscribers Only |
| Gaffer | Su....et Th....ee Subscribers Only |
| Key Grip | M...p Pit.......nda Subscribers Only |
| Casting Director | Ti....in So....hi Subscribers Only |
| Photographer | D...d J...a Subscribers Only |
| Post Production | H...et Subscribers Only |
| Editor | Mar.......lisse Mo.....er Subscribers Only |
| Editor Agent | C....ay Subscribers Only |
| Color Grade Artist | N....as G....er Subscribers Only |
2
TØRST - Find your thirst - quench your thirst
This eccentric spot from &Co. / NoA showcases the satisfaction one feels after earning and quenching their thirst with TØRST!
| Title | Find your thirst - quench your thirst |
| Agency | &Co. / NoA |
| Campaign | Find your thirst - quench your thirst |
| Advertiser | Rynkeby Foods |
| Brand | TØRST |
| Date of First Broadcast/Publication | 2024 / 3 |
| Business Sector | Soft Drinks, Tonics |
| Tagline | Find your thirst - quench your thirst |
| Story | Surveys show that up to 7 out of 10 young Danes skip breakfast daily. A challenge for Danish fruit company Rynkeby Foods, who has had a strong tradition of communicating their range of products within a breakfast setting, showing the family gathering around a well-laid breakfast table filled with of toasty buns, eggs, cereal – and juice from the signature brand Rynkeby. So, consumers aged 18-35 needed to be reached in a new way. That way turned out to be a quirky universe, that is significantly different from Rynekby's traditional brand communications. Both visually and in terms of content. A universe centered around an eccentric grandmother and her five grandchildren living in the woods. It's not just about drinking something with fruit, but also about finding your own way into the diversity of the world. This will be the basis for Rynkeby's overall universe going forward: youthful courage, age-old wisdom, and a touch of unexpected magic. |
| Media Type | Television & Cinema |
| Length | |
| Market | Denmark |
| More Information | https://www.rynkeby.dk/57a0a690-51d8-4db5-9731-ed0729c099b8 |
| Marketing Director | Kathrine Bjerrum |
| Senior Brand Manager | Simone Lunde Udsen |
| Marketing Manager | Anna Katrine Kaas Rasmussen |
| Executive Creative Director | Robert Cerkez |
| Creative Team | Martin Baltzer |
| Creative Team | Jacob Benjovitz |
| Client Services Director | Anne Højby |
| Strategic Planner | Helle Julin |
| Account Manager | Pernille Warneke |
| Agency Producer | Nya Bille |
| Still photographer | Morten Bengtsson |
| Production Company | Hobby Film |
| Director | Magnus Renfors |
| Executive Producer | Anna Bergström |
| Director of Photography (DOP) | Viktor Skogqvist |
| Producer | Frida Alexandersson |
| Set Designer | Pia Wallin |
| Hair/Makeup | Sanna Riley |
| Editor | Johan Kjellberg |
| Sound Designer | Martin Mighetto |
| Colorist | Martin Steinberg |
| Costume | Anna Grenås |
| VFX Company | Love Fagerstedt |
3
Coca-Cola - Ramadan is coming
Coca-Cola captures the spirit of Ramadan's rich traditions in this animated spot created by AKQA.
| Title | Ramadan is coming |
| Agency | AKQA |
| Campaign | Ramadan is coming |
| Advertiser | Coca-Cola Company |
| Brand | Coca-Cola |
| Date of First Broadcast/Publication | 2024 / 3 |
| Business Sector | Soft Drinks, Tonics |
| Philosophy | This visually stunning, animated ad hopes to capture the spirit of Ramadan's rich traditions by honing in on micro moments of connection, unity and joy. We begin by following a convoy of Coca-Cola trucks, widely recognised for their festive symbolism, as they embark on a beautiful journey to mark the beginning of Iftar. They become the focal point for a beautiful community dinner. As they sit to eat, and enjoy a well deserved Coca-Cola, the narrative joyfully weaves through different families and individuals, portraying a cross-section of a diverse society celebrating Ramadan in all its glory. Don't miss the key moments of magic sprinkled throughout the story, each one reflecting the empathy and generosity that encapsulate Ramadan. Heartwarming family reunions, unexpected friendships, surprise selfie guests and a wave of moving chairs as everyone makes room for one more. |
| Media Type | Web Film |
| Length | |
| Executive Creative Director | Johnny Budden |
| Executive Creative Director | Simon Reid |
| Agency Producer | Xavier Cookson-Edwards |
| Creative Team | Jake Scott |
| Creative Team | Ioannis Diakonikolas |
| Creative Team | Amber English |
| Managing Partner | Ron Peterson |
| Managing Director | John Bernard |
| General Manager | Jazz Advaney |
| Creative Director | Pierre Saladin |
| Project Manager | Nick Bennett |
| Post Production | The Mill London |
| Creative Director | Anthony Bloor |
| VFX Producer | Stéphanie Mollet |
| Animation Supervisor | Chris Welsby |
| 2D Lead | Declan Andrews |
| Animation | Pamella NABAIS |
| Animation | Hugues Valin |
| Director | Tim Fox |
| Animation Supervisor | Tristan DOMENJUS |
| CG Lead | Marc Greyvenstein |
4
Sneak Energy - Fuel Your Brain (Focus)
In-House
Sneak Energy taps comedian and freestyle rapper, Chris Turner, for this punchy record promoting the focus-centering properties of the energy drink.
| Title | Fuel Your Brain (Focus) |
| Agency | In-House |
| Campaign | CHRIS TURNER X SNEAK |
| Advertiser | Sneak Energy |
| Brand | Sneak Energy |
| Posted | March 2024 |
| Business Sector | Subscribers Only |
| Media Type | Music Video |
| Length | |
| Director | A..x Ni.....on Subscribers Only |
5
Perrier - As seen on the Terrasse
Perrier's latest spot from Ogilvy Paris highlights the brand's French roots, depicting the bustling ambience of a French café terrace.
| Title | As seen on the Terrasse |
| Agency | Ogilvy Paris |
| Campaign | As seen on the Terrasse |
| Advertiser | Nestlé Waters |
| Brand | Perrier |
| Date of First Broadcast/Publication | 2024 / 3 |
| Business Sector | Mineral, Sparkling & Bottled Waters |
| Media Type | Television |
| Length |
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