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Judy John
Judy John
Global Chief Creative Officer at Edelman
Toronto, Canada
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TitlePetal Paint
Agency
Campaign Petal Paint
Advertiser JAT Holdings
Brand JAT Holdings' Petal Paint
Date of First Broadcast/Publication 2018 / 8
Business Sector Paints, Wood Protectors, Paint Brushes, Adhesives
Story In Sri Lanka, flowers are offered at temple altars to represent the fragility of life. Naturally, the flowers don’t last long. But Petal Paint offered a solution. The paint was made by extracting the pigment contained in flower offerings. It was then used to restore temple art, giving flowers a new purpose beyond a single offering and allowing them to live forever on temple walls.

Petal Paint was made by extracting the pigment contained at flower offerings in Sri Lankan temples. The paint was then used to restore temple art, giving flowers that normally wither a sort of immortality.
Media Type Television
Length
Production Company
Creative Agency
Global Chief Creative Officer
Chief Creative Officer
Art Director
Executive Creative Director
Designer
Executive Creative Director
Executive Creative Director
Creative Director
Art Director
Associate Creative Director
Art Director
Copywriter
Copywriter
Copywriter
Illustrator
Managing Director
Chief Executive Officer (CEO)
Director
Group Head, Broadcast Production
Director, Broadcast & Photography Production
Group Head, Digital Art Production
Executive Agency Producer
Print Producer
Director
Head of Operations
Senior Manager, Brand Planning
Photographer
Photographer
Studio Artist
Editor
Post Production
Music House
Online Studio
Media Agency
PR Agency
Designer
Idea Creation

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