Title | Unforgettable Passwords |
Agency | TBWA\Peru |
Campaign | Unforgettable Passwords |
Advertiser | Banco de Crédito BCP |
Brand | BCP |
Date of First Broadcast/Publication | 2023 / 2 |
Business Sector | Banking & Financial Services, Investments, Stock Brokers |
Philosophy | There are some dates that we don't easily forget like the date our hearts were broken. On Valentines day everything can be romantic, so why don't we take the opportunity to turn those bittersweet dates into something safe. |
Media Type | Branded Content |
Length | |
Chief Executive Officer (CEO) | Pilar Dufour |
General Creative Director | Jorge Santibáñez |
General Art Director | Roger Escobar |
Creative Director | Daniel Saavedra |
Art Director | Kevin Contreras |
Account Executive | Alejandra Malpartida |
Account Supervisor | Yvette Fernández |
Account Director | Jimena Gordillo |
Producer | Andrea Cuba |
Senior Copywriter | Renzo Chumpen |
Senior Copywriter | Alex Julca |
Junior Copywriter | Darlene Aguirre |
Designer | Annie Martel |