Gastropolis Cooking School wanted to improve its online presence, attracting more people to its cooking courses. But how to convince people that Gastropolis offers a unique, unparalleled cooking experience? Get them mesmerized. Show them a revolutionary, magical dimension of cooking noone has experienced before. Cooking is a complex sensory-spiritual experience. Working with various ingredients, being exposed to smells and tastes, taking part in the act of creation – it puts everyone into a different state of mind.
Problem
How can we expose people to this complex experience of cooking? How can we make them curious about it – when our main communication channel is a single website?
Result
We’ve created a website that gives an unusual, mesmerizing visual experience, taking the viewer on a culinary journey inside the mind-blowing dimensions of five different cuisines. Thus generating curiousity and excitement about the various cooking courses of Gastropolis.