Title | Christmas 2022 |
Agency | McCann Manchester |
Campaign | Kevin the Carrot 2022 |
Advertiser | Aldi |
Brand | Aldi |
Date of First Broadcast/Publication | 2022 / 11 |
Business Sector | Department Stores, Supermarkets |
Tagline | Christmas. Let's do it. |
Story | Created by McCann UK the ad that breaks on ITV tonight during I’m a Celebrity Get Me Out of Here, opens with Katie, Baby Jasper and Chantenay hurrying through a busy airport as they race to catch a flight to Paris. Once they are sitting happily on the plane, Katie notices that someone is missing…it’s ’KEVIN!’.Separated from his family, the scene cuts to Kevin, who is Home Alone. He is watching the big game on TV, when he hears heavy footsteps of an unknown intruder on the roof.‘Quaking in his roots’, he devises a plan to warn off the uninvited guest. What follows is a series of fun, incident-packed exchanges between Kevin and the intruder - culminating in a finale where the identity of the intruder is finally revealed. |
Media Type | Web Film |
Length | |
Editing Company | Marshall Street Editors |
Marketing Director | Adam Zavalis |
Marketing Director | Sean McGinty |
Marketing Manager | Jake Garner |
MARKETING ASSISTANT | Kayleigh Walker |
Production Company | Craft |
Head of Production | Lucy Moore |
Production Company | Riff Raff Films |
Executive Producer | Tracey Cooper |
Production Company Producer | Paz Parasmand |
Production Company | Psyop |
Director | Todd Mueller |
Director | Kylie Matulick |
Music Company / Composer | Craft |
Chris Graves | |
Sound Design Company | Wave Studios |
Sound Engineer | Parv Thind |
Company Name | SixtyFour Music |
Chief Creative Officer | Dave Price |
Creative Team | Clive Davis |
Creative Team | Andy Fenton |
Managing Partner | Laura Mckinlay |
Business Director | Jane Colbeck |
Business Manager | Josie Campbell |
Business Manager | Cara Harcombe |
Project Manager | Cara Harcombe |
Editor | John Mayes |