Title | Total Support for Total Results |
Agency |
The Borenstein Group, Inc.
|
Campaign |
Operation Total Support - United States Army
|
Advertiser |
United States Army
|
Brand |
HRsolutions
|
Posted | April 2006 |
Business Sector | Others
|
Tagline | Operation: Total Support |
Philosophy | Leveraging Army's latest brand identity, The Borenstein Group responded by creating a customer-friendly, intuitive online service interface powered by the 'Help Desk' bells and whistles that exemplify excellence in e-government. As a result, visitor traffic has increased exponentially and the program was able to achieve its mission; providing better customer service to our nation's soldiers and their families. |
Problem | When the United States Army HRSolutions program was ready to launch the most comprehensive Human Resource Support Contract, it called upon The Borenstein Group help create and design a Best Practices Web-Based Customer Service Center that will empower field commands to easily procure, manage, and deploy HR services for their Army units. |
Media Type |
Web Site
|
Market | United States |
More Information | www.hrsolutions.army.mil/ |
Executive Creative Director |
Gal Borenstein
|
Account Executive |
Allyson Jacobsen
|
Creative Director |
Clayton Tompkins
|