| Title | Take-off Tips |
| Agency | DDB Unlimited |
| Campaign | Take-off Tips |
| Advertiser | KLM |
| Brand | KLM |
| Date of First Broadcast/Publication | 2019 / 1 |
| Business Sector | Airlines, Airports, Railways, Bus Lines, Ferries & Cruises |
| Philosophy | Rather than passively waiting for a flight, KLM has created an innovative way to share the kind of priceless local tips and cultural insights that their customers can’t get by reading a guidebook. Using a live connection, travellers can chat with a hologram of their counterparts, looking each other straight in the eye. Allowing travellers separated by thousands of miles to sit face to face - just as in real life. With KLM’s Take-off Tips bar, customers are able to talk to each other at airports in Amsterdam, Oslo, and Rio de Janeiro – strangers who would otherwise never have met. |
| Media Type | Case Study |
| Length | |
| Creative Director | Ed van Bennekom |
| Managing Director | Esther te Pas |
| Head of Marketing | Natascha van Roode |
| Production Company | Circus Family |
| Editing Company | The Compound |
| Sound Design Company | MassiveMusic |
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