| Title | For All |
| Agency | TBWA\Dublin |
| Campaign | For All |
| Advertiser | eir |
| Brand | eir |
| Date of First Broadcast/Publication | 2024 / 3 |
| Business Sector | Telecommunications Services |
| Story | A brand new campaign for eir created by TBWA launches this week. The first work to emerge since the agency was appointed (as BBDO Dublin) following a creative review last October. “For All”—eir’s new brand platform—positions the company as a progressive brand for a modern Ireland. The repositioning follows hot on the heels of a behind-the-scenes brand transformation involving a €1.2 billion investment in Ireland’s infrastructure, a transformative journey on systems and processes to make customer experiences simple, easy, and seamless across all channels and touchpoints, as well as a renewed focus on innovation. |
| Media Type | Television |
| Length | |
| Agency | TBWA\Dublin |
| Creative Director | Robert Boyle |
| Creative Director | Eoin Conlon |
| Executive Creative Director | Shane O”Riordan |
| Head of Strategy | Paul Fisher |
| Strategy Director | Ronan Jennings |
| President | Diane McArter |
| EP | Jay Wakefield |
| DP | Piers McGrail |
| Editorial | Gramercy Park Studios |
| Senior Editor | Ruth Hegarty |
| Assistant Editor | Simon Hargood |
| Colorist | Gary Curran |
| Post | William Milton |
| Production Supervisor | William Milton |
| Music | Bicep Productions |
| Music Supervision | John McCallion |
| Sound | Scimitar Sound |
| Sound Engineer | Dean Jones |
| Owner | Dean Jones |
| Finishing | Motherland |
| Production | Anthony Mccaffery |
| Head of Content Production | Jess Derby |
| Client Director | Sinead Lee |
| Account Director | Conor Glennon |
| Account Manager | Aine Neenan |
| Executive Producer | Anne DePree |
| Producer | Joshua Casey Smith |
| Director | Niall O'Brien |
| Senior Producer | Alex Plantin |
| Colorization | Outer Limits Post Production |
| Photographer | Rich Gilligan |
More Work
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- AGENCY:
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