| Title | Breast 2 |
| Agency | FCB Lisbon |
| Campaign | Breast |
| Advertiser | Laço Foundation |
| Brand | Laço Foundation |
| Date of First Broadcast/Publication | 2018 / 4 |
| Business Sector | Disease Awareness, Support Groups & Associations |
| Tagline | Look at yours. |
| Story | Self-examination is key in breast cancer screening. Hence the idea of show why women need to look carefully at their own breasts. |
| Philosophy | "Look at yours." |
| Problem | Breast cancer is the most common type of cancer amongst women. They should be watchful and self aware. |
| Result | Awareness for the problem and help women world-wide to be vigilant for this problem |
| Media Type | Poster |
| Creative Director | edson athayde |
| Copywriter | edson athayde |
| Art Director | Eduardo Tavares |
| Illustrator | Marco Melgrati |
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