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The best in public interest and CSR communications globally

Curated by AdForum in association with ACT Responsible www.act-responsible.org

This section is brought to you by our partner ACT Responsible. ACT stands for Advertising Commununity Together. Their mission is to unite the advertising industry around social responsibility and sustainable development, and share good practices.

The best in public interest and CSR communications globally : Jul 14, 2022

POLYCAM X UNESCO - Backup Ukraine

Virtue Worldwide

The initiative inviting civilians to digitally preserve their cultural heritage

Virtue Worldwide

Virtue Worldwide Global

Awards

11693

This ad is part of the ACT Responsible Collection

Brand: POLYCAM X UNESCO
Country: United States

Advertiser: POLYCAM X UNESCO

Title	Backup Ukraine
Agency	Virtue Worldwide
Campaign	Backup Ukraine
Advertiser	POLYCAM X UNESCO
Brand	POLYCAM X UNESCO
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Posted	June 2022
Business Sector	Subscribers Only
Media Type	Web Film
Length	105 seconds
Chief Creative Officer	C...s G....tt Subscribers Only
Global Executive Creative Director	M...en G...ak Subscribers Only
Group Creative Director	I..n T....en Subscribers Only
Creative Director	..o L...ne T....en Subscribers Only
Creative Director	M...in M...er Subscribers Only
Art Director	Ch.....ne S...h Subscribers Only
Creative Director	M...in F...e N�....ard Subscribers Only
Digital Art Director	Fra.......ablo An....et Subscribers Only
Communications Director	Fl....ce Ga....nd Subscribers Only
Head of Production	H...i B....er Subscribers Only
Executive Producer	N...la Ap.....te Subscribers Only
Marketing Director	M...us ..y Subscribers Only

Burns & Smile - Stairs

TBWA\PARIS

The campaign that makes people think about the challenge that burn victims must face as soon as they are in society

TBWA\PARIS

TBWA\PARIS Boulogne-Billancourt, France

4156

This ad is part of the ACT Responsible Collection

Brand: Burns & Smile
Country: France

Advertiser: Burns & Smiles

Title	Stairs
Agency	TBWA\PARIS
Campaign	The monster isn't always the one we think.
Advertiser	Burns & Smiles
Brand	Burns & Smile
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Tagline	Subscribers Only
Story	Subscribers Only
Media Type	Print
Client Manager	L....nt G....ns Subscribers Only
Agency Manager	M..c Fr.....net Subscribers Only
Agency Manager	La....ce Co.....ni Subscribers Only
Executive Creative Director	Be....in M....al Subscribers Only
Executive Creative Director	F....in Cl....ie Subscribers Only
Art Director	M...e Ca....co Subscribers Only
Copywriter	Ti....ée .e M...tre Subscribers Only
Art Buyer	Is....le J....RT Subscribers Only
Art Buyer	Ma....de F..t Subscribers Only
Illustrator	..n B....au Subscribers Only
Illustrator	S..u Subscribers Only

Solar Impulse - Prêt à voter

Publicis Conseil

Challenge for the newly elected members of the French parliament to accelerate the implementation of concrete ecological transition solutions

Publicis Conseil

Publicis Conseil Paris, France

Awards

4756

This ad is part of the ACT Responsible Collection

Brand: Solar Impulse
Country: France

Advertiser: Solar Impulse

Title	Prêt à voter
Agency	Publicis Conseil
Campaign	Prêt à voter
Advertiser	Solar Impulse
Brand	Solar Impulse
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Story (original language)	Subscribers Only
Philosophy (original language)	Subscribers Only
Media Type	Digital
Length	82 seconds
More Information	Subscribers Only
Advertising Manager	Be....nd P....rd Subscribers Only
Advertising Manager	M....le P....rd Subscribers Only
Advertising Manager	Fa....ne Le.....en Subscribers Only
Advertising Manager	V....nt Mi....et Subscribers Only
President	A...he Bo....et Subscribers Only
President & Chief Creative Officer	M...o Ve.....lli Subscribers Only
Art Director	S...en D...t Subscribers Only
Copywriter	R..k An....en Subscribers Only
Account Management	M..o Be.....ne Subscribers Only
Account Management	Em.....lle M...et Subscribers Only
Strategic Planner	Al....ir M....an Subscribers Only
Production Company	Pr.....ous Subscribers Only
Video Producer & Motion Designer	Ma.....ine G...a Subscribers Only

Centraide du Grand Montréal - Rise Up (en)

Rethink Communications Inc.

Outcasts rising above their inequitable situations thanks to the help of Centraide’s social community workers

Title	Rise Up (en)
Title (original language)	Sans le poids de la pauvreté et de l’exclusion, c’est fou comme on peut s’élever.
Agency	Rethink Communications Inc.
Campaign	Sans le poids de la pauvreté et de l’exclusion, c’est fou comme on peut s’élever.
Advertiser	Centraide
Brand	Centraide du Grand Montréal
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Tagline	Subscribers Only
Story	Subscribers Only
Media Type	Television & Cinema
Length	93 seconds
Creative Director	M...me S...é Subscribers Only
Creative Director	X...er B...s Subscribers Only
Production Company	..s E....ts Subscribers Only
Director	O....er S...b Subscribers Only
Producer	St.....ie B....in Subscribers Only
Director of Photography	Jo....an D....te Subscribers Only

Amnesty International - The Disappearing Identity (2022)

Saatchi & Saatchi Ukraine

A call to sign a petition to protest against the death penalty

Saatchi & Saatchi Ukraine

Saatchi & Saatchi Ukraine Kiev, Ukraine

Awards

3786

This ad is part of the ACT Responsible Collection

Brand: Amnesty International
Country: Ukraine

Advertiser: Amnesty International

Title	The Disappearing Identity (2022)
Agency	Saatchi & Saatchi Ukraine
Campaign	Disappearing Identity
Advertiser	Amnesty International
Brand	Amnesty International
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Posted	July 2022
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Case Study
Length	121 seconds
Concept	S...ey Be......sky Subscribers Only
Concept	D..a Mo......kov Subscribers Only
Creative Director	K...a Sc.....er Subscribers Only
Associate Creative Director	S...ey Be......sky Subscribers Only
Head of Design	A...ey Te.....nyk Subscribers Only
Copywriter	A...n Ka....ky Subscribers Only
Client Services Director	O...a Or....ka Subscribers Only
Account Director	An.....iya O....yk Subscribers Only
Designer	T...a Lu....ia Subscribers Only
Motion Designer	Ko.....tyn Ba......kiy Subscribers Only

ACLU - A stain on our country

Oberland

Guantánamo Bay as a symbol of American injustice and abuse of power

Oberland New York, United States

3375

This ad is part of the ACT Responsible Collection

Brand: ACLU
Country: United States

Advertiser: ACLU

Title	A stain on our country
Agency	Oberland
Campaign	A Stain on America
Advertiser	ACLU
Brand	ACLU
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Tagline	Subscribers Only
Story	Subscribers Only
Media Type	Print
Art Director	H...ik Bak.......ide Subscribers Only
Copywriter	R...rt C....ci Subscribers Only