edson athayde
Creative Director at FCB Lisboa
lisboa, Portugal
TitleLiposuction
Agency
Campaign Liposuction
Advertiser Algotherapia Cosmetic Center
Brand Algotherapia Cosmetic Center
PostedDecember 1999
Product Health Club
Business Sector Sports & Health Clubs, Gyms, Spas, Diet Clinics
Story The ad shows a basketball and an American football. The football is visibly "slimmer" than the basketball.
It also has less texture (cellulites).



The advertiser is a healthclub using a before and after to show the effects of working out.
Media Type Magazine
Market Portugal
Creative Director
Copywriter
Art Director

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